Categories

The KBBA are an ideal opportunity to highlight diverse organisations, industries and sectors who work hard away from the usual spotlight. We want categories which are in tune with the ambitions of Kingston Borough partners and businesses.

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Outstanding Business Social Impact Award

Sponsored by

Pearson Hards Solicitors

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The nominees for this award category will show how they have been committed to delivering an outstanding business contributions to the community and will be able to demonstrate the local impact made. This community investment can cover commitment of time, effort and/or money to deliver positive outcomes.

 

Criteria

•     Demonstrate how the objectives, plans and/or strategies were effectively implemented.

•     Demonstrate the benefits for the local community/positive impact of your work.

•     Demonstrate tangible results and evaluation.

•     Demonstrate evidence of satisfaction (such as case studies or testimonials).

 

What the judges are looking for

Judges are looking for business organisations who show exceptional commitment to delivering the very best in their contributions to the community.

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Creative Effectiveness

Sponsored by

Wolters Kluwer

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This award recognises and rewards the Borough’s most fresh and progressive creative talents. The work can cross a diverse range of formats, genres and industries, creating essential works of art in their respective fields. Sponsored by Wolters Kluwer.

Judging overview
Judges are looking for creative talent to showcase innovative and creative approaches that achieved / surpassed the creative brief.

Criteria

  • Clearly identify the objectives of the brief and the target audience
  • Demonstrate evidence of how creativity was employed and implemented
  • Demonstrate how the campaign or project has made a real impact or gained significant traction
  • Demonstrate evidence of customer satisfaction (such as case studies, testimonials, customer retention / loyalty).

You may provide further information that supports your submission.

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Developing Young People’s Skills Award

Sponsored by

Kingston College

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This award category will showcase organisations that have shown they have a firm commitment to developing the skill sets of young people (under 24 years), to dramatically improve their educational prospects and enhance their employability and life progression.

 

Criteria

•     Demonstrate your commitment through a clear plan, detailing objectives, strategy and delivery.

•     Demonstrate how the project has made a real impact for the young person/ people involved.

•     Provide details of the challenges faced and how they were overcome.

•     Demonstrate inspirational qualities that are appreciated by customers, staff or employers.

 

What the judges are looking for

Judges are looking for organisations that show exceptional commitment to delivering the very best in the development of skills for young people.

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Digital, Marketing and Social Media

This category is for businesses who have been innovative and agile in digital, marketing and social media. It is open to individuals, agencies or organisations, of any size, who can prove their campaigns have had a measurable effect.

Judging overview
Judges will be looking for a clear description of an outstanding campaign/project that has made a significant impact, shown creativity and made a lasting impact.

Criteria

  • Clearly identify the need or opportunity, defining the brief objectives, an indication of budget and target audience
  • Clearly show what differentiates you from your competitors
  • Demonstrate how innovation and creativity provided results that achieved / surpassed the client brief
  • Demonstrate how the campaign was evaluated and measured
  • Demonstrate evidence of customer satisfaction (such as case studies, testimonials, customer retention / loyalty).

You may provide further information that supports your submission.

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Excellence in Customer Experience Award

Sponsored by

Holland Hahn & Wills

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This award highlights organisations, teams or individuals, who strive to enhance the customer experience they provide in an innovative and sustainable ways.

 

Criteria

•     Demonstrate how you ensure a high standard of customer experience across your business.

•     Demonstrate the methods/strategies you have introduced to enhance the customer experience or improve operations.

•     Describe an example where your approach significantly improved customer experience.

•     Demonstrate why your work is deserving of the Excellence in Customer Experience Award.

•     Provide evidence of customer satisfaction (such as a case study or testimonials).

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Excellence in Food and Beverage Award

Sponsored by

Kingston First

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Excellence in Food and Beverage Award will reward food, hospitality and beverage providers who are passionate about delivering quality food and drink, and great service. This category includes hotels, restaurants, pubs, cafes and outside caterers.

Judging overview
Judges are looking for businesses who show a commitment to the service and delivery of food and beverages, and an adaptation to consumer / trading trends.

Criteria

  • Demonstrate that customer service has been clearly incorporated into your core business strategy
  • Clearly show what differentiates you from your competitors
  • Demonstrate commitment to staff training / personal skills development
  • Demonstrate your commitment to local quality products and supply chains
  • Demonstrate evidence of customer satisfaction (such as case studies, testimonials, customer retention / loyalty).
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Health & Wellbeing

Sponsored by

Unilever UK & Ireland

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This category recognises businesses that have prioritised and raised awareness about mental health and wellbeing, food and fitness, providing new initiatives for employees or the business community. Sponsored by Unilever.

Judging overview
Judges are looking for businesses to show a commitment to health and wellbeing, clear objectives and effective implementation and tangible results.

Criteria

  • Provide the objectives of your health and wellbeing strategy and the audience it is aimed for
  • Clearly show what differentiates you from your competitors
  • Demonstrate new initiatives and implementation of training
  • Provide details of the challenges faced and how they were overcome
  • Demonstrate a clear evaluation as to how the project made a real impact for the person / business.

You may provide further information that supports your submission.

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Independent ‘Love Local’ Retailer Award

This award recognises independent businesses that have gone out of their way to provide an entrepreneurial commitment and spirit to local customer satisfaction.

 

Criteria

•     Demonstrate the ideas you have used to grow your business in a competitive marketplace.

•     Demonstrate your biggest challenge as an independent retailer, and how you have overcome it.

•     Demonstrate how you foster loyalty among your customers.

•     Demonstrate what differentiates you from your competitors.

•     Provide evidence of customer satisfaction (such as a case study or testimonials).

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Outstanding Sole Trader/Freelancer

We understand sole traders/freelancers are an important and hard-working sector within the economy. This category is designed to celebrate the best and brightest sole traders/freelancers in the Borough.

Judging overview
Judges are looking for sole traders/freelancers who can demonstrate an ongoing commitment to delivering excellent customer service while showing creative and fresh initiatives.

Criteria

  • Outline a project where you used a creative approach to meet a clients brief
  • Provide details of the challenges faced and how they were overcome
  • Clearly show what differentiates you from your competitors
  • Demonstrate evidence of customer satisfaction (such as case studies, testimonials, customer retention / loyalty).

You may provide further information that supports your submission.

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Excellence in Professional Services Award

Sponsored by

Russell-Cooke Solicitors

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This award showcases the very best work in professional services (such as legal, consulting, advertising, finance, HR or banking) that truly benefit customers or clients.

 

Criteria

•     Describe the benefits and values that you provide to your customers.

•     Demonstrate the strategies you have implemented to enhance professional services in your business.

•     Demonstrate what differentiates you from your competitors.

•     Demonstrate how you measure the success of your professional services.

•     Provide evidence of customer satisfaction (such as a case study or testimonials).

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Resilience and Adaptation

Sponsored by

Kingston Council

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This special category recognises businesses, teams and leaders who have shown resilience, collaboration and adaptation in their business, to persevere through the crisis.
Sponsored by Kingston Council.

Judging overview
Judges will be looking for clear evidence of how a business has shown resilience and adapted to change, including their ability and resourcefulness to respond to challenging situations.

Criteria

  • Provide details of your specific challenges faced and how they were overcome
  • Demonstrate how the service adapted to consumer / trading changing trends
  • Demonstrate pro-active leadership, collaborations and management
  • Demonstrate how the lessons learnt have changed your business plans for future sustainability.

You may provide further information that supports your submission.

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Best Start-Up of the Year Award

Sponsored by

Kingston University

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This award celebrates the achievements of the best, brightest and most innovative new businesses (up to 18 months old) in Kingston.

 

Criteria

•     Demonstrate what inspired you to start this business, and how you identified the market need.

•     Demonstrate the key strategies that have contributed to your company’s early growth.

•     Demonstrate the challenges you have faced while developing your business, and how you overcame them.

•     Demonstrate why your work is deserving of the Best Start Up of the Year Award.

•     Describe your most important business decision so far, and what made you take it.

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Sustainable Business

Sponsored by

Wilmott Dixon

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The Sustainable Business category is designed to recognise environmental and sustainability initiatives and reward those who place sustainability at the very heart of their business. Sponsored by Willmott Dixon.

Judging overview
Judges are looking for organisations who show exceptional commitment to delivering the very best in sustainable initiatives.

Criteria

  • Demonstrate that sustainability has been clearly incorporated into your core business strategy
  • Demonstrate innovative approach to delivering creative results that achieve / surpasses the client brief
  • Demonstrate the tangible benefits for the local community / businesses
  • Demonstrate how a green approach to business is helping achieve your key performance indicators (KPI’s).

You may provide further information that supports your submission.

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Innovative Use of Technology

Sponsored by

IQ in IT

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The winners of this category will have shown how technology and innovation have led to an improvement or efficiency in their business, their clients or broader community.

Judging overview
Judges will be looking for a clear description of an outstanding innovation or tech product / use, with indication of budget.

Criteria

  • Clearly identify the need or opportunity, defining the brief objectives, an indication of budget and target audience
  • Provide details about the innovation, technology or product including its implementation and delivery
  • Demonstrate how the success of the innovation was evaluated and measured
  • Demonstrate the impact of the innovation, challenges that were faced and what has been learnt from this.